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Mobile Marketing

Olivia Gribben

It is kind of marketing, but using Mobile Phones. It is one of the smartest ways of marketing.
Targeting right audience is the key in Mobile Marketing. Day by day Smartphone are increasing this mobile marking is also inserting with a significant growth.
Mobile Messages are and their types:
1. Short Message Service (SMS)
2. Multimedia Messaging Service (MMS)
3. Bluetooth
4. WAP (Download Games ,Ring tones, Applications)
5. Audio Ads
Short Message Service (SMS)
It is called as text messaging. Sending short messages up to 144 characters
Multimedia Messaging Service (MMS)
Sending messages which include multimedia images, audio, video, rich text.

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